September 27th, 2010
Like many retail businesses, the home market does most of its sales in the last quarter of the year. And while technically the fourth quarter doesn't begin until October, like any good business, the movie industry tries to extend its prime business season as long as possible, which explains why Iron Man 2 is coming out this week instead of next. Unfortunately, that screener is late and I won't be able to review it. (In fact, its one of those weeks where it seems more screeners are late than arrived on time.) There were plenty of other DVDs / Blu-rays that came out this week, but the presence of Iron Man 2 did scare away a lot of prime competition, so much so that I'm awarding it the Pick of the Week, specifically the Blu-ray / DVD / Digital Copy Combo Pack edition.
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Because some of our sources provide box office data in their local currency, while we use USD in the graph above and table below, exchange rate fluctuations can have effect on the data causing stronger increases or even decreases of the cumulative box office.
Weekend Box Office Performance
Date | Rank | Gross | % Change | Screens | Per Screen | Total Gross | Week |
2012/10/19 |
7 |
$2,051 |
|
2 |
$1,026 |
$2,051 |
1 |
Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue
are available through our research services. For more information, please contact us at research@the-numbers.com.