May 1st, 2017
April is over and thank god for that. The Fate of the Furious is currently the only film that was better than a midlevel hit, while Going in Style might end up being the second-biggest release of the month. On the low end, there were seven films on last month’s list that didn’t even manage to open in truly wide release (2,000 or more theaters). Fortunately, May looks a lot brighter. Guardians of the Galaxy, Vol. 2 should dominate the chart and get the month off to a fast start. Furthermore, every week there’s at least one film with a reasonable chance of earning $100 million domestically. Additionally, last May wasn’t particularly strong, so that should help 2017 overall. Granted, Captain America: Civil War earned more than $400 million, so the month got off to a fast start, but films struggled the rest of the way. The second-biggest film was X-Men: Apocalypse at just $155 million, while only one other movie, The Angry Birds Movie, earned more than $100 million. Guardians of the Galaxy, Vol. 2 should at least be competitive with Captain America: Civil War, allowing 2017 to win thanks to its superior depth.
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October 23rd, 2016
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Ghostbusters felt like a mistake from the very beginning. It is a remake of one the great comedies of all time. Then the first trailer came out and it was complete garbage. However, the international trailer was actually relatively good and the writer / director, Paul Feig, hadn’t made a bad movie since Unaccompanied Minors. Does this film live up to the original? If not, is it as good as the average Paul Feig movie? Or were the haters right on this one?
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July 1st, 2016
It's July 1st, which is Canada Day. To celebrate, I wanted to give a gift to my American readers down south, so here's a bunch of "u"s. U, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u, u. Now you can spell words like "colour" and "neighbour" correctly. As for the July preview... June wasn't a good month, despite Finding Dory being on pace to become the biggest hit of the year so far. Most other films failed to match expectations and as a result, 2016's lead over 2015 has nearly evaporated. In fact, ticket sales are below last year's pace. So how does July look in comparison? Well, last July, there were five films that earned more than $100 million, led by Minions, which earned more than $300 million. This July, there are five films that should earn more than $100 million, led by The Secret Life of Pets, which should earned around $250 million. I don't think July 2016 will live up to July 2015, but it should be close. Maybe if one of the expected midlevel hits is a surprise $100 million hit, or if two more of the $100 million hits crack $200 million, then the month will look great. Or one of the expected $100 million hits could flop and 2016 will actually fall behind 2015, even without taking into account ticket price inflation.
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