Per Theater Chart: Cars 2 Wins in a Photo Finish
June 29, 2011
Not only did Cars 2 win the overall box office race, but it also won the race on the per theater chart with an average of $16,072. A Better Life and PASSIONE: A Musical Adventure were right behind with $15,522 and $15,377 respectively. The final film in the $10,000 club was Bad Teacher, which was a surprise entrant with $10,365.
None of the other new limited releases really came close to the $10,000 mark with The Names of Love managing just over $30,000 in five theaters for an average of $6,074. That's not a bad start, but it doesn't suggest a large potential to expand. Double Dhamaal opened with just over $300,000 in 54 theaters for an average of $5,589. Bollywood films almost never have any staying power, so a fast start is very important, but I don't think this was really a great start. Conan O'Brien: Can't Stop failed to make much of an impact with an average of just $4,043; granted, it was playing in too many theaters, so one should take that into account. Turtle: The Incredible Journey had a bizarre weekend. It made less than $70,000 in 24 theaters for an average of $2,891. However, it earned $37,772 in the SeaWorld Theatre alone. So it's special engagement would have led the per theater chart, while its general release failed to reach the Mendoza Line. If A Tree Falls: A Story of the Earth Liberation Front was right behind with $2,817, as was Leap Year with $2,727 in one theater. Founding of a Party managed an average of $2,271 in 29 theaters, but since it is communist propaganda, literally, I'm amazed it was released here at all. Finally, Raw Faith missed the Mendoza Line with just $1,486 in one theater.
This past week also saw milestones reached for a few Per Theater Charts alumni:
- C.S.Strowbridge
Filed under: Weekend Estimates, Theater Averages, Cars 2, Bad Teacher, Beginners, Midnight in Paris, The Art of Getting By, The Tree of Life, A Better Life, If A Tree Falls: The Story of the Earth Liberation Front, Conan O'Brien Can't Stop, Raw Faith, Año Bisiesto, Le nom des gens, Turtle: The Incredible Journey, PASSIONE: A Musical Adventure, Double Dhamaal, Jiàn Dǎng Wěi Yè