RocknRolla (2008)

RocknRolla
Theatrical Performance
Domestic Box Office $5,700,626Details
International Box Office $22,093,713Details
Worldwide Box Office $27,794,339
Home Market Performance
Est. Domestic DVD Sales $9,218,055 Details
Est. Domestic Blu-ray Sales $1,568,516 Details
Total Est. Domestic Video Sales $10,786,571
Further financial details...

Metrics

Opening Weekend:$144,701 (2.5% of total gross)
Legs:3.04 (domestic box office/biggest weekend)
Domestic Share:20.5% (domestic box office/worldwide)
Production Budget:$18,000,000 (worldwide box office is 1.5 times production budget)
Theater counts:7 opening theaters/836 max. theaters, 3.1 weeks average run per theater
Infl. Adj. Dom. BO $8,558,878

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 6,401-6,500) 6,440 $5,700,626
All Time International Box Office (Rank 3,301-3,400) 3,366 $22,093,713
All Time Worldwide Box Office (Rank 4,501-4,600) 4,588 $27,794,339
All Time Domestic Highest Grossing Limited Release Movies (Rank 401-500) 464 $5,700,626
All Time Domestic Box Office for R Movies (Rank 2,201-2,300) 2,299 $5,700,626
All Time International Box Office for R Movies (Rank 801-900) 896 $22,093,713
All Time Worldwide Box Office for R Movies (Rank 1,401-1,500) 1,418 $27,794,339

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Watch Now On

iTunes:iTunes

Movie Details

Domestic Releases: October 8th, 2008 (Limited) by Warner Bros.
October 31st, 2008 (Expands Wide) by Warner Bros.
Video Release: January 27th, 2009 by Warner Home Video
MPAA Rating: R for pervasive language, violence, drug use and brief sexuality.
Running Time: 110 minutes
Comparisons: vs. Octopussy
Create your own comparison chart…
Keywords: Crime, Action Thriller, Organized Crime, Set in London, Faked Death, Addiction, Dysfunctional Family, No Honor Among Thieves, Heist
Source:Original Screenplay
Genre:Action
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Warner Bros., Dark Castle Entertainment, Toff Guy Films
Production Countries: United Kingdom, United States
Languages: English, Russian

Ranking on other Records and Milestones

RecordRankAmountChart
Date		Days In
Release
Top 2008 Theater Average 37 $20,672 Oct 10, 2008 5

Compare this performance with other movies…

Domestic Cumulative Box Office Records

RecordRankRevenue
All Time Domestic Box Office (Rank 6,401-6,500) 6,440 $5,700,626
All Time Domestic Inflation Adjusted Box Office (Rank 6,201-6,300) 6,225 $8,558,878
All Time Domestic Non-Sequel Box Office (Rank 5,601-5,700) 5,646 $5,700,626
Top 2008 Movies at the Domestic Box Office (Rank 101-200) 167 $5,700,626
All Time Domestic Highest Grossing Limited Release Movies (Rank 401-500) 464 $5,700,626
All Time Domestic Inflation Adjusted Box Office for Limited Release Movies (Rank 401-500) 492 $8,558,878
Top 2008 Limited Release Movies at the Domestic Box Office 19 $5,700,626
All Time Domestic Box Office for Original Screenplay Movies (Rank 3,201-3,300) 3,283 $5,700,626
All Time Domestic Box Office for Live Action Movies (Rank 5,701-5,800) 5,751 $5,700,626
All Time Domestic Box Office for Contemporary Fiction Movies (Rank 3,401-3,500) 3,405 $5,700,626
All Time Domestic Box Office for Action Movies (Rank 801-900) 873 $5,700,626
All Time Domestic Box Office for R Movies (Rank 2,201-2,300) 2,299 $5,700,626
All Time Domestic Box Office for Warner Bros. Movies (Rank 701-800) 785 $5,700,626

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Oct 10, 2008 37 $144,701   7 $20,672   $203,586 1
Oct 17, 2008 33 $134,261 -7% 22 $6,103   $404,474 2
Oct 24, 2008 39 $102,673 -24% 19 $5,404   $571,962 3
Oct 31, 2008 13 $1,872,495 +1,724% 826 $2,267   $2,496,188 4
Nov 7, 2008 18 $1,047,334 -44% 826 $1,268   $4,373,979 5
Nov 14, 2008 25 $343,980 -67% 548 $628   $5,245,837 6
Nov 21, 2008 36 $88,451 -74% 105 $842   $5,507,900 7
Nov 28, 2008 50 $38,163 -57% 40 $954   $5,582,509 8
Dec 5, 2008 49 $25,069 -34% 36 $696   $5,622,796 9
Dec 12, 2008 46 $28,624 +14% 123 $233   $5,665,302 10
Dec 19, 2008 62 $7,077 -75% 39 $181   $5,694,401 11

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Oct 8, 2008 - $33,127     7 $4,732   $33,127 1
Oct 9, 2008 - $25,758 -22%   7 $3,680   $58,885 2
Oct 10, 2008 - $42,372 +65%   7 $6,053   $101,257 3
Oct 11, 2008 - $58,723 +39%   7 $8,389   $159,980 4
Oct 12, 2008 - $43,606 -26%   7 $6,229   $203,586 5
Oct 13, 2008 - $23,698 -46%   7 $3,385   $227,284 6
Oct 14, 2008 - $15,176 -36%   7 $2,168   $242,460 7
Oct 15, 2008 - $12,357 -19% -63% 7 $1,765   $254,817 8
Oct 16, 2008 - $15,396 +25% -40% 7 $2,199   $270,213 9
Oct 17, 2008 - $38,479 +150% -9% 22 $1,749   $308,692 10
Oct 18, 2008 - $53,242 +38% -9% 22 $2,420   $361,934 11
Oct 19, 2008 - $42,540 -20% -2% 22 $1,934   $404,474 12
Oct 20, 2008 - $15,828 -63% -33% 22 $719   $420,302 13
Oct 21, 2008 - $17,037 +8% +12% 22 $774   $437,339 14
Oct 22, 2008 - $16,603 -3% +34% 22 $755   $453,942 15
Oct 23, 2008 - $15,347 -8% n/c 22 $698   $469,289 16
Oct 24, 2008 - $27,490 +79% -29% 19 $1,447   $496,779 17
Oct 25, 2008 - $41,091 +49% -23% 19 $2,163   $537,870 18
Oct 26, 2008 - $34,092 -17% -20% 19 $1,794   $571,962 19
Oct 27, 2008 - $12,178 -64% -23% 19 $641   $584,140 20
Oct 28, 2008 - $13,506 +11% -21% 19 $711   $597,646 21
Oct 29, 2008 - $12,360 -8% -26% 19 $651   $610,006 22
Oct 30, 2008 - $13,687 +11% -11% 19 $720   $623,693 23
Oct 31, 2008 13 $425,736 +3,011% +1,449% 836 $509   $1,049,429 24
Nov 1, 2008 13 $844,354 +98% +1,955% 836 $1,010   $1,893,783 25
Nov 2, 2008 13 $602,405 -29% +1,667% 836 $721   $2,496,188 26
Nov 3, 2008 11 $224,398 -63% +1,743% 836 $268   $2,720,586 27
Nov 4, 2008 12 $207,249 -8% +1,434% 836 $248   $2,927,835 28
Nov 5, 2008 12 $206,370 n/c +1,570% 836 $247   $3,134,205 29
Nov 6, 2008 13 $192,440 -7% +1,306% 836 $230   $3,326,645 30
Nov 7, 2008 - $321,459 +67% -24% 826 $389   $3,648,104 31
Nov 8, 2008 - $425,109 +32% -50% 826 $515   $4,073,213 32
Nov 9, 2008 - $300,766 -29% -50% 826 $364   $4,373,979 33
Nov 10, 2008 16 $146,081 -51% -35% 826 $177   $4,520,060 34
Nov 11, 2008 16 $185,683 +27% -10% 826 $225   $4,705,743 35
Nov 12, 2008 15 $102,126 -45% -51% 826 $124   $4,807,869 36
Nov 13, 2008 16 $93,988 -8% -51% 826 $114   $4,901,857 37
Nov 14, 2008 - $111,875 +19% -65% 548 $204   $5,013,732 38
Nov 15, 2008 - $129,931 +16% -69% 548 $237   $5,143,663 39
Nov 16, 2008 - $102,174 -21% -66% 548 $186   $5,245,837 40
Nov 17, 2008 - $41,251 -60% -72% 548 $75   $5,287,088 41
Nov 18, 2008 20 $47,853 +16% -74% 548 $87   $5,334,941 42
Nov 19, 2008 20 $42,044 -12% -59% 548 $77   $5,376,985 43
Nov 20, 2008 18 $42,464 +1% -55% 548 $77   $5,419,449 44
Nov 21, 2008 - $27,377 -36% -76% 105 $261   $5,446,826 45
Nov 22, 2008 - $37,406 +37% -71% 105 $356   $5,484,232 46
Nov 23, 2008 - $23,668 -37% -77% 105 $225   $5,507,900 47
Nov 24, 2008 - $10,178 -57% -75% 105 $97   $5,518,078 48
Nov 25, 2008 - $13,842 +36% -71% 105 $132   $5,531,920 49
Nov 26, 2008 - $6,229 -55% -85% 52 $120   $5,538,149 50
Nov 27, 2008 - $6,197 -1% -85% 52 $119   $5,544,346 51
Nov 28, 2008 - $11,719 +89% -57% 40 $293   $5,556,065 52
Nov 29, 2008 - $16,457 +40% -56% 40 $411   $5,572,522 53
Nov 30, 2008 - $9,987 -39% -58% 40 $250   $5,582,509 54
Dec 1, 2008 - $2,997 -70% -71% 40 $75   $5,585,506 55
Dec 2, 2008 - $3,866 +29% -72% 40 $97   $5,589,372 56
Dec 3, 2008 - $4,329 +12% -31% 40 $108   $5,593,701 57
Dec 4, 2008 - $4,026 -7% -35% 40 $101   $5,597,727 58
Dec 5, 2008 - $7,937 +97% -32% 36 $220   $5,605,664 59
Dec 6, 2008 - $10,068 +27% -39% 36 $280   $5,615,732 60
Dec 7, 2008 - $7,064 -30% -29% 36 $196   $5,622,796 61
Dec 8, 2008 - $3,321 -53% +11% 36 $92   $5,626,117 62
Dec 9, 2008 - $3,753 +13% -3% 36 $104   $5,629,870 63
Dec 10, 2008 - $3,491 -7% -19% 36 $97   $5,633,361 64
Dec 11, 2008 - $3,317 -5% -18% 36 $92   $5,636,678 65
Dec 12, 2008 - $8,987 +171% +13% 123 $73   $5,645,665 66
Dec 13, 2008 - $11,392 +27% +13% 123 $93   $5,657,057 67
Dec 14, 2008 - $8,245 -28% +17% 123 $67   $5,665,302 68
Dec 15, 2008 - $4,453 -46% +34% 123 $36   $5,669,755 69
Dec 16, 2008 - $5,432 +22% +45% 123 $44   $5,675,187 70
Dec 17, 2008 - $6,192 +14% +77% 123 $50   $5,681,379 71
Dec 18, 2008 - $5,945 -4% +79% 123 $48   $5,687,324 72
Dec 19, 2008 - $2,012 -66% -78% 39 $52   $5,689,336 73
Dec 20, 2008 - $2,746 +36% -76% 39 $70   $5,692,082 74
Dec 21, 2008 - $2,319 -16% -72% 39 $59   $5,694,401 75
Dec 22, 2008 - $1,896 -18% -57% 39 $49   $5,696,297 76
Dec 23, 2008 - $2,104 +11% -61% 39 $54   $5,698,401 77
Dec 24, 2008 - $1,116 -47% -82% 39 $29   $5,699,517 78
Dec 25, 2008 - $1,109 -1% -81% 39 $28   $5,700,626 79

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Oct 3, 2008 57 $58,885   7 $8,412   $58,885 1
Oct 10, 2008 34 $211,328 +259% 7 $30,190   $270,213 2
Oct 17, 2008 32 $199,076 -6% 22 $9,049   $469,289 3
Oct 24, 2008 39 $154,404 -22% 19 $8,127   $623,693 4
Oct 31, 2008 13 $2,702,952 +1,651% 826 $3,272   $3,326,645 5
Nov 7, 2008 18 $1,575,212 -42% 826 $1,907   $4,901,857 6
Nov 14, 2008 25 $517,592 -67% 548 $945   $5,419,449 7
Nov 21, 2008 41 $124,897 -76% 105 $1,189   $5,544,346 8
Nov 28, 2008 50 $53,381 -57% 40 $1,335   $5,597,727 9
Dec 5, 2008 45 $38,951 -27% 36 $1,082   $5,636,678 10
Dec 12, 2008 46 $50,646 +30% 123 $412   $5,687,324 11
Dec 19, 2008 62 $13,302 -74% 39 $341   $5,700,626 12

International Cumulative Box Office Records

RecordRankRevenue
All Time International Box Office (Rank 3,301-3,400) 3,366 $22,093,713
All Time International Non-Sequel Box Office (Rank 2,701-2,800) 2,710 $22,093,713
Top 2008 Movies at the International Box Office (Rank 101-200) 125 $22,093,713
All Time International Box Office for Original Screenplay Movies (Rank 1,601-1,700) 1,685 $22,093,713
All Time International Box Office for Live Action Movies (Rank 2,701-2,800) 2,776 $22,093,713
All Time International Box Office for Contemporary Fiction Movies (Rank 1,601-1,700) 1,634 $22,093,713
All Time International Box Office for Action Movies (Rank 701-800) 731 $22,093,713
All Time International Box Office for R Movies (Rank 801-900) 896 $22,093,713
All Time International Box Office for Warner Bros. Movies (Rank 301-400) 365 $22,093,713

Worldwide Cumulative Box Office Records

RecordRankRevenue
All Time Worldwide Box Office (Rank 4,501-4,600) 4,588 $27,794,339
All Time Worldwide Non-Sequel Box Office (Rank 3,801-3,900) 3,831 $27,794,339
Top 2008 Movies at the Worldwide Box Office (Rank 101-200) 155 $27,794,339
All Time Worldwide Box Office for Original Screenplay Movies (Rank 2,301-2,400) 2,322 $27,794,339
All Time Worldwide Box Office for Live Action Movies (Rank 3,901-4,000) 3,958 $27,794,339
All Time Worldwide Box Office for Contemporary Fiction Movies (Rank 2,301-2,400) 2,371 $27,794,339
All Time Worldwide Box Office for Action Movies (Rank 801-900) 816 $27,794,339
All Time Worldwide Box Office for R Movies (Rank 1,401-1,500) 1,418 $27,794,339
All Time Worldwide Box Office for Warner Bros. Movies (Rank 501-600) 559 $27,794,339

Weekly US DVD Sales

DateRankUnits
this
Week		% ChangeTotal
Units		Spending
this
Week		Total
Spending		Weeks
in
Release
Feb 1, 20091493,683 93,683$2,010,578$2,010,5781
Feb 8, 20092838,516-59% 132,199$805,092$2,815,6702

Weekly US Blu-ray Sales

DateRankUnits
this
Week		% ChangeTotal
Units		Spending
this
Week		Total
Spending		Weeks
in
Release
Aug 16, 20091710,919 10,919$163,673$163,67329

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Leading Cast

Gerard Butler    One Two
Tom Wilkinson    Lenny Cole
Thandie Newton*    Stella

Supporting Cast

Mark Strong    Archy
Idris Elba    Mumbles
Tom Hardy    Handsome Bob
Karel Roden    Uri Obamavich
Toby Kebbell    Johnny Quid
Jeremy Piven    Roman
Chris ‘Ludacris’ Bridges    Mickey
Jimi Mistry    Councillor
Matt King    Cookie
Nonso Anozie    Tank
Jamie Campbell Bower    Rocker

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Guy Ritchie    Director
Guy Ritchie    Screenwriter
Joel Silver    Producer
Susan Downey    Producer
Steve Clark-Hall    Producer
Guy Ritchie    Producer
Steve Richards    Executive Producer
Navid McIhargey    Executive Producer

DVD Sales - Open on Fire!

February 10th, 2009

New releases dominated the DVD sales chart this week, taking the top three spots, four of the top five, and seven of the top ten. This includes a surprise number one film, Open Season 2, which took first place with 554,000 units sold, and it was the only release to crack $10 million with opening week sales of $11.07 million. More...

DVD Rentals - Lake Viewed on the Home Market

February 10th, 2009

While Lakeview Terrace only managed third place on the sales chart this week, it led all new releases and took first place on the rental chart, generating about 33% more revenue than last week's winner, Max Payne More...

DVD Releases for January 27, 2009 - Part II

January 27th, 2009

One of the longest lists in a while this week, but there's a lack of quality at the top. There are a number that are of interest, like Zodiac on Blu-ray, The Bourne Trilogy on Blu-ray, and others, none rise to the level of DVD Pick of the Week. The list was long enough that it has to be split up, and the second part can be found here. More...

DVD Releases for January 27, 2009 - Part I

January 27th, 2009

One of the longest lists in a while this week, but there's a lack of quality at the top. There are a number that are of interest, like Zodiac on Blu-ray, The Bourne Trilogy on Blu-ray, and others, none rise to the level of DVD Pick of the Week. The list was long enough that it has to be split up, and the second part can be found here. More...

Slumming it on the Per Theater Chart

November 19th, 2008

Slumdog Millionaire could be something we've been looking for all year, a limited release hit that will break out into mainstream theaters. It opened with just over $360,000 in 10 theaters over the weekend for an average of $36,002, and it already has $428,000 since Wednesday. Second place on the per theater chart went to the number one release of the week, Quantum of Solace, which earned an average of $19,568. The only holdover in the $10,000 club was The Boy in the Striped Pyjamas, which showed remarkable strength in earning an average of $12,484 this week. That was down just 16% despite its theater count more than doubling. More...

No Escape from Per Theater Chart

November 11th, 2008

This week the leader on the per theater chart was also the leader of the overall box office chart as Madagascar: Escape 2 Africa opened with a very impressive average of $15,559 in more than 4,000 theaters. Second place went to The Boy in the Striped Pyjamas, which opened with $250,000 in 17 theaters for an average of $14,887, suggesting at least some potential to expand. The Alphabet Killer was a surprise entry in the $10,000 club, as it earned $11,000 in its lone theater in Rochester, New York. Likewise, JCVD made an impressive debut with just over $20,000 in 2 theaters for an average of $10,060. More...

Per Theater Chart takes one on The Chin

November 5th, 2008

We have a surprise upset on the per theater chart as My Name is Bruce came out of nowhere to win the race to the top with $16,432 in one theater. I don't know how well it will expand, and its reviews suggest it won't, but no matter what happens theatrically, it should be a big hit on the home market. Noah's Arc: Jumping the Broom remained in second place with an average of $14,866 in five theaters. That was a greater than 50% drop-off, which is extremely high for a limited release and suggests limited potential to expand. Likewise, Synecdoche, New York fell harshly this past weekend but still added almost $100,000 in nine theaters for an average of $11,040. One last note, Let the Right One In expanded its theater count to seven and just missed the $10,000 mark with an average of $9,528. More...

High School Repeats a Grade

November 4th, 2008

With Halloween falling on a Friday, the box office practically lost one day out of three over the weekend, which explains why the overall box office was down 34% to $87 million. Coincidentally, the box office was down a nearly identical 35% from the same weekend last year. However, not only did Halloween cut into the box office, this time last year was the beginning of November, which is historically a much more lucrative month at the box office, and both of these are mitigating factors. Year-to-date, 2008 has brought in just under $7.79 billion, compared to 2007, which earned just over $7.79 billion during the same time period. More...

Can Halloween Scare Up Some Business?

October 30th, 2008

It's Halloween tomorrow, and let me tell you something, Halloween sucks when you are on a diet. However, this year I get to share my pain, as the only thing worse than Halloween without Tootsie Rolls, is Halloween at the box office. With so many kids out trick or treating, they won't be heading to the movie theaters. Neither will their parents, or people who want to stay at home and hand out candy, or those who just want to avoid dealing with all of the pedestrian traffic. It is such a headache that the last time Halloween fell on a Friday, which was 2003, no movies opened wide that day. (Although Brother Bear expanded wide the next day.) This time around we have two movies opening wide (Zack and Miri Make a Porno and The Haunting of Molly Hartley) and two films are expanding wide (RocknRolla and Changeling). Perhaps these risky moves will pay off. However, there is almost no chance it will keep up with last year's pace, since this time last year was the beginning of November instead of the end of October. More...

Per Theater Chart is Rocking

October 15th, 2008

Two limited releases performed amazingly on this week's per theater chart with RocknRolla earning first place with an average of $20,672 in seven theaters. Second place went to Happy-Go-Lucky with an average of $18,467 in four. Meanwhile, last week's winner, Rachel Getting Married, remained potent with an average of $16,505, despite tripling its theater count. More...

Movie Website Reviews for Weekend of October 10, 2008

October 12th, 2008

There are plenty of sites on this week's list, but the best of these sites are only above average and none of them rise to the level of an award worthy site. Hopefully next week will be better. More...

Limited Releases are Rocking and Moviegoers are Happy

October 11th, 2008

The official start of Awards season is nearing, and the number of potential mainstream hits coming out in limited release is growing. Of the dozen films on this week's list, there are a few of note, including Happy-Go-Lucky, RocknRolla, and Breakfast with Scot, but for wildly different reasons. More...

Cast Updates - October 2, 2008

October 2nd, 2008

This week's round of new casting information contains updates for Paper Man, Sherlock Holmes, Kung Fu Panda 2, and more! More...

2008 Preview: October

October 1st, 2008

September ends, and for that we are all very grateful. However, while we are entering the final push for 2008 at the box office, things don't look too rosy for the upcoming month. First of all, there are way too many films opening, including eight that are opening or expanding on the first weekend. Of those two, maybe three will thrive. Most will sink without being noticed, which could negatively affect the overall box office going forward. On the other hand, there are a few films opening this month that could be players come Awards Season, which is just around the corner. Perhaps this will help a few mid-level hits rise above the crowd. More...

International Details - Journey on the International Box Office

September 21st, 2008

Journey To The Centre of the Earth opened in first place in Australia by a huge margin with $2.87 million on 362 screens, more than four times its nearest competitor. Overall the film made $6.41 million on 1417 screens in 27 markets for a total of $57.65 million, with a few smaller openings from now till its debut in Japan at the end of October. More...

International Details - Wanted Still in Demand

September 14th, 2008

Wanted failed to reach first place during its opening in Germany, but still rose dramatically earning sixth internationally with $6.13 million on 1590 screens in 29 markets for a total of $147.68 million. In Germany is finished in second place behind The Dark Knight's third weekend of release earning $3.18 million on 444 screens, which is still impressive. Next up is Spain this weekend, while it opens wide in Japan next weekend and China early in October. More...

New Movie US Release Dates - August 10, 2008

August 10th, 2008

This week's round of new movie release information contains release dates for The Boy in the Striped Pyjamas, Chilled in Miami, Tooth Fairy and more! More...

New Movie US Release Dates - August 3, 2008

August 3rd, 2008

This week's round of new movie release information contains release dates for The Haunting of Molly Hartley, Nothing Like the Holidays, Not Easily Broken and more! More...

Cast Updates - March 28, 2008

March 28th, 2008

This week's round of new casting information contains updates for Crazy on the Outside, Two Lovers, W., and more! More...

New Movie US Release Dates - February 17, 2008

February 17th, 2008

This week's round of new movie release information contains release dates for Star Wars: The Clone Wars, Four Christmases, Star Trek XI and more! More...

New Movie US Release Dates - December 16, 2007

December 16th, 2007

This week's round of new movie release information contains not only the general weekly update, but also an a number of release updates we had missed earlier. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Metrics

Opening Weekend:$144,701 (2.5% of total gross)
Legs:3.04 (domestic box office/biggest weekend)
Domestic Share:20.5% (domestic box office/worldwide)
Production Budget:$18,000,000 (worldwide box office is 1.5 times production budget)
Theater counts:7 opening theaters/836 max. theaters, 3.1 weeks average run per theater
Infl. Adj. Dom. BO $8,558,878

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 6,401-6,500) 6,440 $5,700,626
All Time International Box Office (Rank 3,301-3,400) 3,366 $22,093,713
All Time Worldwide Box Office (Rank 4,501-4,600) 4,588 $27,794,339
All Time Domestic Highest Grossing Limited Release Movies (Rank 401-500) 464 $5,700,626
All Time Domestic Box Office for R Movies (Rank 2,201-2,300) 2,299 $5,700,626
All Time International Box Office for R Movies (Rank 801-900) 896 $22,093,713
All Time Worldwide Box Office for R Movies (Rank 1,401-1,500) 1,418 $27,794,339

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Watch Now On

iTunes:iTunes

Movie Details

Domestic Releases: October 8th, 2008 (Limited) by Warner Bros.
October 31st, 2008 (Expands Wide) by Warner Bros.
Video Release: January 27th, 2009 by Warner Home Video
MPAA Rating: R for pervasive language, violence, drug use and brief sexuality.
Running Time: 110 minutes
Comparisons: vs. Octopussy
Create your own comparison chart…
Keywords: Crime, Action Thriller, Organized Crime, Set in London, Faked Death, Addiction, Dysfunctional Family, No Honor Among Thieves, Heist
Source:Original Screenplay
Genre:Action
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Warner Bros., Dark Castle Entertainment, Toff Guy Films
Production Countries: United Kingdom, United States
Languages: English, Russian

Ranking on other Records and Milestones

RecordRankAmountChart
Date		Days In
Release
Top 2008 Theater Average 37 $20,672 Oct 10, 2008 5

Leading Cast

Gerard Butler    One Two
Tom Wilkinson    Lenny Cole
Thandie Newton*    Stella

Supporting Cast

Mark Strong    Archy
Idris Elba    Mumbles
Tom Hardy    Handsome Bob
Karel Roden    Uri Obamavich
Toby Kebbell    Johnny Quid
Jeremy Piven    Roman
Chris ‘Ludacris’ Bridges    Mickey
Jimi Mistry    Councillor
Matt King    Cookie
Nonso Anozie    Tank
Jamie Campbell Bower    Rocker

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Guy Ritchie    Director
Guy Ritchie    Screenwriter
Joel Silver    Producer
Susan Downey    Producer
Steve Clark-Hall    Producer
Guy Ritchie    Producer
Steve Richards    Executive Producer
Navid McIhargey    Executive Producer

DVD Sales - Open on Fire!

February 10th, 2009

New releases dominated the DVD sales chart this week, taking the top three spots, four of the top five, and seven of the top ten. This includes a surprise number one film, Open Season 2, which took first place with 554,000 units sold, and it was the only release to crack $10 million with opening week sales of $11.07 million. More...

DVD Rentals - Lake Viewed on the Home Market

February 10th, 2009

While Lakeview Terrace only managed third place on the sales chart this week, it led all new releases and took first place on the rental chart, generating about 33% more revenue than last week's winner, Max Payne More...

DVD Releases for January 27, 2009 - Part II

January 27th, 2009

One of the longest lists in a while this week, but there's a lack of quality at the top. There are a number that are of interest, like Zodiac on Blu-ray, The Bourne Trilogy on Blu-ray, and others, none rise to the level of DVD Pick of the Week. The list was long enough that it has to be split up, and the second part can be found here. More...

DVD Releases for January 27, 2009 - Part I

January 27th, 2009

One of the longest lists in a while this week, but there's a lack of quality at the top. There are a number that are of interest, like Zodiac on Blu-ray, The Bourne Trilogy on Blu-ray, and others, none rise to the level of DVD Pick of the Week. The list was long enough that it has to be split up, and the second part can be found here. More...

Slumming it on the Per Theater Chart

November 19th, 2008

Slumdog Millionaire could be something we've been looking for all year, a limited release hit that will break out into mainstream theaters. It opened with just over $360,000 in 10 theaters over the weekend for an average of $36,002, and it already has $428,000 since Wednesday. Second place on the per theater chart went to the number one release of the week, Quantum of Solace, which earned an average of $19,568. The only holdover in the $10,000 club was The Boy in the Striped Pyjamas, which showed remarkable strength in earning an average of $12,484 this week. That was down just 16% despite its theater count more than doubling. More...

No Escape from Per Theater Chart

November 11th, 2008

This week the leader on the per theater chart was also the leader of the overall box office chart as Madagascar: Escape 2 Africa opened with a very impressive average of $15,559 in more than 4,000 theaters. Second place went to The Boy in the Striped Pyjamas, which opened with $250,000 in 17 theaters for an average of $14,887, suggesting at least some potential to expand. The Alphabet Killer was a surprise entry in the $10,000 club, as it earned $11,000 in its lone theater in Rochester, New York. Likewise, JCVD made an impressive debut with just over $20,000 in 2 theaters for an average of $10,060. More...

Per Theater Chart takes one on The Chin

November 5th, 2008

We have a surprise upset on the per theater chart as My Name is Bruce came out of nowhere to win the race to the top with $16,432 in one theater. I don't know how well it will expand, and its reviews suggest it won't, but no matter what happens theatrically, it should be a big hit on the home market. Noah's Arc: Jumping the Broom remained in second place with an average of $14,866 in five theaters. That was a greater than 50% drop-off, which is extremely high for a limited release and suggests limited potential to expand. Likewise, Synecdoche, New York fell harshly this past weekend but still added almost $100,000 in nine theaters for an average of $11,040. One last note, Let the Right One In expanded its theater count to seven and just missed the $10,000 mark with an average of $9,528. More...

High School Repeats a Grade

November 4th, 2008

With Halloween falling on a Friday, the box office practically lost one day out of three over the weekend, which explains why the overall box office was down 34% to $87 million. Coincidentally, the box office was down a nearly identical 35% from the same weekend last year. However, not only did Halloween cut into the box office, this time last year was the beginning of November, which is historically a much more lucrative month at the box office, and both of these are mitigating factors. Year-to-date, 2008 has brought in just under $7.79 billion, compared to 2007, which earned just over $7.79 billion during the same time period. More...

Can Halloween Scare Up Some Business?

October 30th, 2008

It's Halloween tomorrow, and let me tell you something, Halloween sucks when you are on a diet. However, this year I get to share my pain, as the only thing worse than Halloween without Tootsie Rolls, is Halloween at the box office. With so many kids out trick or treating, they won't be heading to the movie theaters. Neither will their parents, or people who want to stay at home and hand out candy, or those who just want to avoid dealing with all of the pedestrian traffic. It is such a headache that the last time Halloween fell on a Friday, which was 2003, no movies opened wide that day. (Although Brother Bear expanded wide the next day.) This time around we have two movies opening wide (Zack and Miri Make a Porno and The Haunting of Molly Hartley) and two films are expanding wide (RocknRolla and Changeling). Perhaps these risky moves will pay off. However, there is almost no chance it will keep up with last year's pace, since this time last year was the beginning of November instead of the end of October. More...

Per Theater Chart is Rocking

October 15th, 2008

Two limited releases performed amazingly on this week's per theater chart with RocknRolla earning first place with an average of $20,672 in seven theaters. Second place went to Happy-Go-Lucky with an average of $18,467 in four. Meanwhile, last week's winner, Rachel Getting Married, remained potent with an average of $16,505, despite tripling its theater count. More...

Movie Website Reviews for Weekend of October 10, 2008

October 12th, 2008

There are plenty of sites on this week's list, but the best of these sites are only above average and none of them rise to the level of an award worthy site. Hopefully next week will be better. More...

Limited Releases are Rocking and Moviegoers are Happy

October 11th, 2008

The official start of Awards season is nearing, and the number of potential mainstream hits coming out in limited release is growing. Of the dozen films on this week's list, there are a few of note, including Happy-Go-Lucky, RocknRolla, and Breakfast with Scot, but for wildly different reasons. More...

Cast Updates - October 2, 2008

October 2nd, 2008

This week's round of new casting information contains updates for Paper Man, Sherlock Holmes, Kung Fu Panda 2, and more! More...

2008 Preview: October

October 1st, 2008

September ends, and for that we are all very grateful. However, while we are entering the final push for 2008 at the box office, things don't look too rosy for the upcoming month. First of all, there are way too many films opening, including eight that are opening or expanding on the first weekend. Of those two, maybe three will thrive. Most will sink without being noticed, which could negatively affect the overall box office going forward. On the other hand, there are a few films opening this month that could be players come Awards Season, which is just around the corner. Perhaps this will help a few mid-level hits rise above the crowd. More...

International Details - Journey on the International Box Office

September 21st, 2008

Journey To The Centre of the Earth opened in first place in Australia by a huge margin with $2.87 million on 362 screens, more than four times its nearest competitor. Overall the film made $6.41 million on 1417 screens in 27 markets for a total of $57.65 million, with a few smaller openings from now till its debut in Japan at the end of October. More...

International Details - Wanted Still in Demand

September 14th, 2008

Wanted failed to reach first place during its opening in Germany, but still rose dramatically earning sixth internationally with $6.13 million on 1590 screens in 29 markets for a total of $147.68 million. In Germany is finished in second place behind The Dark Knight's third weekend of release earning $3.18 million on 444 screens, which is still impressive. Next up is Spain this weekend, while it opens wide in Japan next weekend and China early in October. More...

New Movie US Release Dates - August 10, 2008

August 10th, 2008

This week's round of new movie release information contains release dates for The Boy in the Striped Pyjamas, Chilled in Miami, Tooth Fairy and more! More...

New Movie US Release Dates - August 3, 2008

August 3rd, 2008

This week's round of new movie release information contains release dates for The Haunting of Molly Hartley, Nothing Like the Holidays, Not Easily Broken and more! More...

Cast Updates - March 28, 2008

March 28th, 2008

This week's round of new casting information contains updates for Crazy on the Outside, Two Lovers, W., and more! More...

New Movie US Release Dates - February 17, 2008

February 17th, 2008

This week's round of new movie release information contains release dates for Star Wars: The Clone Wars, Four Christmases, Star Trek XI and more! More...

New Movie US Release Dates - December 16, 2007

December 16th, 2007

This week's round of new movie release information contains not only the general weekly update, but also an a number of release updates we had missed earlier. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

RecordRankRevenue
All Time Domestic Box Office (Rank 6,401-6,500) 6,440 $5,700,626
All Time Domestic Inflation Adjusted Box Office (Rank 6,201-6,300) 6,225 $8,558,878
All Time Domestic Non-Sequel Box Office (Rank 5,601-5,700) 5,646 $5,700,626
Top 2008 Movies at the Domestic Box Office (Rank 101-200) 167 $5,700,626
All Time Domestic Highest Grossing Limited Release Movies (Rank 401-500) 464 $5,700,626
All Time Domestic Inflation Adjusted Box Office for Limited Release Movies (Rank 401-500) 492 $8,558,878
Top 2008 Limited Release Movies at the Domestic Box Office 19 $5,700,626
All Time Domestic Box Office for Original Screenplay Movies (Rank 3,201-3,300) 3,283 $5,700,626
All Time Domestic Box Office for Live Action Movies (Rank 5,701-5,800) 5,751 $5,700,626
All Time Domestic Box Office for Contemporary Fiction Movies (Rank 3,401-3,500) 3,405 $5,700,626
All Time Domestic Box Office for Action Movies (Rank 801-900) 873 $5,700,626
All Time Domestic Box Office for R Movies (Rank 2,201-2,300) 2,299 $5,700,626
All Time Domestic Box Office for Warner Bros. Movies (Rank 701-800) 785 $5,700,626

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Oct 10, 2008 37 $144,701   7 $20,672   $203,586 1
Oct 17, 2008 33 $134,261 -7% 22 $6,103   $404,474 2
Oct 24, 2008 39 $102,673 -24% 19 $5,404   $571,962 3
Oct 31, 2008 13 $1,872,495 +1,724% 826 $2,267   $2,496,188 4
Nov 7, 2008 18 $1,047,334 -44% 826 $1,268   $4,373,979 5
Nov 14, 2008 25 $343,980 -67% 548 $628   $5,245,837 6
Nov 21, 2008 36 $88,451 -74% 105 $842   $5,507,900 7
Nov 28, 2008 50 $38,163 -57% 40 $954   $5,582,509 8
Dec 5, 2008 49 $25,069 -34% 36 $696   $5,622,796 9
Dec 12, 2008 46 $28,624 +14% 123 $233   $5,665,302 10
Dec 19, 2008 62 $7,077 -75% 39 $181   $5,694,401 11

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Oct 8, 2008 - $33,127     7 $4,732   $33,127 1
Oct 9, 2008 - $25,758 -22%   7 $3,680   $58,885 2
Oct 10, 2008 - $42,372 +65%   7 $6,053   $101,257 3
Oct 11, 2008 - $58,723 +39%   7 $8,389   $159,980 4
Oct 12, 2008 - $43,606 -26%   7 $6,229   $203,586 5
Oct 13, 2008 - $23,698 -46%   7 $3,385   $227,284 6
Oct 14, 2008 - $15,176 -36%   7 $2,168   $242,460 7
Oct 15, 2008 - $12,357 -19% -63% 7 $1,765   $254,817 8
Oct 16, 2008 - $15,396 +25% -40% 7 $2,199   $270,213 9
Oct 17, 2008 - $38,479 +150% -9% 22 $1,749   $308,692 10
Oct 18, 2008 - $53,242 +38% -9% 22 $2,420   $361,934 11
Oct 19, 2008 - $42,540 -20% -2% 22 $1,934   $404,474 12
Oct 20, 2008 - $15,828 -63% -33% 22 $719   $420,302 13
Oct 21, 2008 - $17,037 +8% +12% 22 $774   $437,339 14
Oct 22, 2008 - $16,603 -3% +34% 22 $755   $453,942 15
Oct 23, 2008 - $15,347 -8% n/c 22 $698   $469,289 16
Oct 24, 2008 - $27,490 +79% -29% 19 $1,447   $496,779 17
Oct 25, 2008 - $41,091 +49% -23% 19 $2,163   $537,870 18
Oct 26, 2008 - $34,092 -17% -20% 19 $1,794   $571,962 19
Oct 27, 2008 - $12,178 -64% -23% 19 $641   $584,140 20
Oct 28, 2008 - $13,506 +11% -21% 19 $711   $597,646 21
Oct 29, 2008 - $12,360 -8% -26% 19 $651   $610,006 22
Oct 30, 2008 - $13,687 +11% -11% 19 $720   $623,693 23
Oct 31, 2008 13 $425,736 +3,011% +1,449% 836 $509   $1,049,429 24
Nov 1, 2008 13 $844,354 +98% +1,955% 836 $1,010   $1,893,783 25
Nov 2, 2008 13 $602,405 -29% +1,667% 836 $721   $2,496,188 26
Nov 3, 2008 11 $224,398 -63% +1,743% 836 $268   $2,720,586 27
Nov 4, 2008 12 $207,249 -8% +1,434% 836 $248   $2,927,835 28
Nov 5, 2008 12 $206,370 n/c +1,570% 836 $247   $3,134,205 29
Nov 6, 2008 13 $192,440 -7% +1,306% 836 $230   $3,326,645 30
Nov 7, 2008 - $321,459 +67% -24% 826 $389   $3,648,104 31
Nov 8, 2008 - $425,109 +32% -50% 826 $515   $4,073,213 32
Nov 9, 2008 - $300,766 -29% -50% 826 $364   $4,373,979 33
Nov 10, 2008 16 $146,081 -51% -35% 826 $177   $4,520,060 34
Nov 11, 2008 16 $185,683 +27% -10% 826 $225   $4,705,743 35
Nov 12, 2008 15 $102,126 -45% -51% 826 $124   $4,807,869 36
Nov 13, 2008 16 $93,988 -8% -51% 826 $114   $4,901,857 37
Nov 14, 2008 - $111,875 +19% -65% 548 $204   $5,013,732 38
Nov 15, 2008 - $129,931 +16% -69% 548 $237   $5,143,663 39
Nov 16, 2008 - $102,174 -21% -66% 548 $186   $5,245,837 40
Nov 17, 2008 - $41,251 -60% -72% 548 $75   $5,287,088 41
Nov 18, 2008 20 $47,853 +16% -74% 548 $87   $5,334,941 42
Nov 19, 2008 20 $42,044 -12% -59% 548 $77   $5,376,985 43
Nov 20, 2008 18 $42,464 +1% -55% 548 $77   $5,419,449 44
Nov 21, 2008 - $27,377 -36% -76% 105 $261   $5,446,826 45
Nov 22, 2008 - $37,406 +37% -71% 105 $356   $5,484,232 46
Nov 23, 2008 - $23,668 -37% -77% 105 $225   $5,507,900 47
Nov 24, 2008 - $10,178 -57% -75% 105 $97   $5,518,078 48
Nov 25, 2008 - $13,842 +36% -71% 105 $132   $5,531,920 49
Nov 26, 2008 - $6,229 -55% -85% 52 $120   $5,538,149 50
Nov 27, 2008 - $6,197 -1% -85% 52 $119   $5,544,346 51
Nov 28, 2008 - $11,719 +89% -57% 40 $293   $5,556,065 52
Nov 29, 2008 - $16,457 +40% -56% 40 $411   $5,572,522 53
Nov 30, 2008 - $9,987 -39% -58% 40 $250   $5,582,509 54
Dec 1, 2008 - $2,997 -70% -71% 40 $75   $5,585,506 55
Dec 2, 2008 - $3,866 +29% -72% 40 $97   $5,589,372 56
Dec 3, 2008 - $4,329 +12% -31% 40 $108   $5,593,701 57
Dec 4, 2008 - $4,026 -7% -35% 40 $101   $5,597,727 58
Dec 5, 2008 - $7,937 +97% -32% 36 $220   $5,605,664 59
Dec 6, 2008 - $10,068 +27% -39% 36 $280   $5,615,732 60
Dec 7, 2008 - $7,064 -30% -29% 36 $196   $5,622,796 61
Dec 8, 2008 - $3,321 -53% +11% 36 $92   $5,626,117 62
Dec 9, 2008 - $3,753 +13% -3% 36 $104   $5,629,870 63
Dec 10, 2008 - $3,491 -7% -19% 36 $97   $5,633,361 64
Dec 11, 2008 - $3,317 -5% -18% 36 $92   $5,636,678 65
Dec 12, 2008 - $8,987 +171% +13% 123 $73   $5,645,665 66
Dec 13, 2008 - $11,392 +27% +13% 123 $93   $5,657,057 67
Dec 14, 2008 - $8,245 -28% +17% 123 $67   $5,665,302 68
Dec 15, 2008 - $4,453 -46% +34% 123 $36   $5,669,755 69
Dec 16, 2008 - $5,432 +22% +45% 123 $44   $5,675,187 70
Dec 17, 2008 - $6,192 +14% +77% 123 $50   $5,681,379 71
Dec 18, 2008 - $5,945 -4% +79% 123 $48   $5,687,324 72
Dec 19, 2008 - $2,012 -66% -78% 39 $52   $5,689,336 73
Dec 20, 2008 - $2,746 +36% -76% 39 $70   $5,692,082 74
Dec 21, 2008 - $2,319 -16% -72% 39 $59   $5,694,401 75
Dec 22, 2008 - $1,896 -18% -57% 39 $49   $5,696,297 76
Dec 23, 2008 - $2,104 +11% -61% 39 $54   $5,698,401 77
Dec 24, 2008 - $1,116 -47% -82% 39 $29   $5,699,517 78
Dec 25, 2008 - $1,109 -1% -81% 39 $28   $5,700,626 79

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Oct 3, 2008 57 $58,885   7 $8,412   $58,885 1
Oct 10, 2008 34 $211,328 +259% 7 $30,190   $270,213 2
Oct 17, 2008 32 $199,076 -6% 22 $9,049   $469,289 3
Oct 24, 2008 39 $154,404 -22% 19 $8,127   $623,693 4
Oct 31, 2008 13 $2,702,952 +1,651% 826 $3,272   $3,326,645 5
Nov 7, 2008 18 $1,575,212 -42% 826 $1,907   $4,901,857 6
Nov 14, 2008 25 $517,592 -67% 548 $945   $5,419,449 7
Nov 21, 2008 41 $124,897 -76% 105 $1,189   $5,544,346 8
Nov 28, 2008 50 $53,381 -57% 40 $1,335   $5,597,727 9
Dec 5, 2008 45 $38,951 -27% 36 $1,082   $5,636,678 10
Dec 12, 2008 46 $50,646 +30% 123 $412   $5,687,324 11
Dec 19, 2008 62 $13,302 -74% 39 $341   $5,700,626 12

International Cumulative Box Office Records

RecordRankRevenue
All Time International Box Office (Rank 3,301-3,400) 3,366 $22,093,713
All Time International Non-Sequel Box Office (Rank 2,701-2,800) 2,710 $22,093,713
Top 2008 Movies at the International Box Office (Rank 101-200) 125 $22,093,713
All Time International Box Office for Original Screenplay Movies (Rank 1,601-1,700) 1,685 $22,093,713
All Time International Box Office for Live Action Movies (Rank 2,701-2,800) 2,776 $22,093,713
All Time International Box Office for Contemporary Fiction Movies (Rank 1,601-1,700) 1,634 $22,093,713
All Time International Box Office for Action Movies (Rank 701-800) 731 $22,093,713
All Time International Box Office for R Movies (Rank 801-900) 896 $22,093,713
All Time International Box Office for Warner Bros. Movies (Rank 301-400) 365 $22,093,713

Worldwide Cumulative Box Office Records

RecordRankRevenue
All Time Worldwide Box Office (Rank 4,501-4,600) 4,588 $27,794,339
All Time Worldwide Non-Sequel Box Office (Rank 3,801-3,900) 3,831 $27,794,339
Top 2008 Movies at the Worldwide Box Office (Rank 101-200) 155 $27,794,339
All Time Worldwide Box Office for Original Screenplay Movies (Rank 2,301-2,400) 2,322 $27,794,339
All Time Worldwide Box Office for Live Action Movies (Rank 3,901-4,000) 3,958 $27,794,339
All Time Worldwide Box Office for Contemporary Fiction Movies (Rank 2,301-2,400) 2,371 $27,794,339
All Time Worldwide Box Office for Action Movies (Rank 801-900) 816 $27,794,339
All Time Worldwide Box Office for R Movies (Rank 1,401-1,500) 1,418 $27,794,339
All Time Worldwide Box Office for Warner Bros. Movies (Rank 501-600) 559 $27,794,339

Weekly US DVD Sales

DateRankUnits
this
Week		% ChangeTotal
Units		Spending
this
Week		Total
Spending		Weeks
in
Release
Feb 1, 20091493,683 93,683$2,010,578$2,010,5781
Feb 8, 20092838,516-59% 132,199$805,092$2,815,6702

Weekly US Blu-ray Sales

DateRankUnits
this
Week		% ChangeTotal
Units		Spending
this
Week		Total
Spending		Weeks
in
Release
Aug 16, 20091710,919 10,919$163,673$163,67329

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.