Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Home Market Releases for March 6th, 2018

March 6th, 2018

Thor: Ragnarok is by far the biggest Blu-ray release of the week and one of the best blockbusters of 2017. However, it was already named Pick of the Week last week, so we will have to pick a different film this week. There are a few contenders: The Breadwinner, Faces Places, and Lady Bird. All three of them are Oscars nominated films, none of them won. It was a close call, but in the end, Lady Bird won. More...

Theater Averages: Gook Does Good with $13,522

August 23rd, 2017

It was a shallow week on the theater average chart with only three films with averages above $10,000 and none that topped that mark by a serious margin. Gook topped the chart with an average of $13,522 in two theaters. Ingrid Goes West is arguably more impressive, as it earned an average of $10,284 in 26 theaters during its second weekend of release. The only other film in the $10,000 club was Crown Heights with an average of $10,058 in three theaters. More...