Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Home Market Releases for July 31st, 2018

August 1st, 2018

This is one of the worst weeks on the home market I can remember. There’s nothing here that even remotely looks like a top-notch release, at least on physical medium. This is the week that Avengers: Infinity War hits Video on Demand and it is dominating the home market in that regard and has to be the Pick of the Week. The only other releases that were close are Star Blazers: Space Battleship Yamato 2199 on Blu-ray Combo Pack and Star Wars Rebels: Season Four. More...

Limited and VOD Releases: First in Line

May 18th, 2018

It’s a slow week for limited releases, with only nine films here. That includes the main list and the secondary VOD releases. Of these, First Reformed is the one most likely to do well in theaters. Meanwhile, The Hollow Child and That Summer could find audiences on VOD. More...